#1 LEADER EVERYWHEREInsider One is the #1 G2 leader across 11 categories

Users rate Insider One as the #1 Omnichannel Experience and Customer Engagement Platform. Insider One ranks as the #1 Leader across 11 categories, and the #8 Best Software Product in The World.

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<span>#1 LEADER EVERYWHERE</span>Insider One is the #1 G2 leader across 11 categories

The Undisputed #1 Leader Across Every G2 Category

G2 is the largest software marketplace, trusted by more than 100 million professionals annually to make smarter software decisions based on authentic peer reviews from fellow professionals.

Insider One has been the #1 Leader for more than 8 consecutive years,
as voted by marketing and ecommerce teams.

The only solution provider to be ranked #1 in so many reports, grids, and indexes,
reflecting the robustness of our platform, from CDP to Personalization, Ecommerce Search,  Mobile Marketing, SMS Marketing, WhatsApp Marketing, Conversational Commerce,  Marketing Automation, Customer Journey Analytics, and more. Insider One outranks all vendors in top criteria.

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See how Insider One compares with traditional players.

Insider One

1,293 reviews

Adobe

3,074 reviews

Bloomreach

736 reviews

Braze

1,482 reviews

Iterable

766 reviews

Salesforce

4,441 reviews

Ease of Setup

92%

74%

80%

76%

77%

81%

Meets Requirements

96%

88%

89%

86%

85%

90%

Ease of Use

96%

79%

83%

84%

86%

82%

Has the product been a good partner in doing business?

96%

85%

92%

90%

92%

88%

Quality of Support

97%

81%

92%

85%

90%

83%

See how Insider One compares

Fastest Integration and Setup

Users rate Insider One as the #1 Omnichannel Experience and Customer Engagement Platform. Insider One ranks as the #1 Leader across 11 categories, and the #8 Best Software Product in The World.

“ Very fast product with efficient results. We were surprised by how fast and easy the integration process was. Insider One’s team was helpful throughout the process and left no question mark in our minds concerning their tools. ”

Head of Digital

Beauty and Cosmetics Retailer

Ease of Use

Create, test, and launch sophisticated campaigns without depending on the tech team. 100+ templates put power back in your hands.

“ The best part is that it takes us only a matter of minutes to set it up and get it going. ”

CRM and Loyalty Director

Restaurant Delivery

Meets Requirements

While others sell features separately, Insider One gives you the complete toolkit for modern marketing.

“ Insider One's integration is super fast and we saw amazing results in less than 2 months! ”

Ecommerce Manager

Global Homegoods Retailer

Localized Customer Support

Get support from local experts in your timezone, speaking your language. 24/7 support that actually shows up when you need it.

“ The highlight of Insider One is their account management team - which means we get dedicated and custom support based on our specific needs. We saw 12X ROI in a quarter. ”

Ecommerce Manager

Sports Manufacturer

Fastest Time to Value

See ROI 3X faster than competitors. From implementation to results, everything about Insider One is built for speed.

“ With Insider One’s platform and customer support team, we have achieved 12X ROI. ”

Head of Online Training

Beauty and Cosmetics Retailer

Product Roadmap Score

Our users trust our vision. When we promise new features, we deliver.

“ Insider One’s platform has been a great addition to our airline business by showcasing a great product roadmap. Increased transactions by over 50%. ”

Investment Director

Airline Industry

We provide 3X faster time to value (TTV) compared to other players

We offer the fastest time to value (TTV)—up to 3X quicker than other industry players—thanks to our fast integration, industry-specific best practices across 26 countries, expert growth consultation, and localized support which helps customers realize ROI much faster.

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Loved by brands, trusted by analysts

Gartner MQ

Gartner VOC MMH

Gartner VOC Pers.

Forrester Wave

Forrester EOP

IDC Omnichannel

IDC AI

Gartner MQ

Gartner VOC MMH

Gartner VOC Pers.

Forrester Wave

Forrester EOP

IDC Omnichannel

IDC AI

Insider One named a 2026 Gartner® Magic Quadrant™ Leader for Personalization Engines

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Marketing 3.99/5.0

Digital Commerce 4.11/5.0

Services and Support 3.94/5.0

Insider One Recognized as a 2026 Gartner Peer Insights™ Customers’ Choice for Multichannel Marketing Hubs

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Product Capabilities 4.9/5.0

Sales Experience 4.9/5.0

Deployment Experience 4.8/5.0

Support Experience 4.9/5.0

Insider One Recognized as a Gartner Peer Insights™ Customers’ Choice for Personalization Engines ‘25

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Overall Rating 4.8/5.0

Support Experience 4.9/5.0

Sales Experience 4.7/5.0

Willlingness to Recommend 100/100

Insider One recognized as a leader in The Forrester Wave: Cross-Channel Campaign Management (Independent Platforms)

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Personalization

Innovation Strategy

Platform Architecture

Predictive Analytics

Machine Learning

Insider One recognized as a Leader in The Forrester Wave™: Experience Optimization Platforms, Q4 2024

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Generative AI

Personalization

Segmentation

Analytics

Insider One named a leader in the IDC MarketScape for Worldwide Omnichannel Marketing Platforms

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Personalization

Channel Breadth

AI / Machine Learning

Insder One is a Leader in the IDC MarketScape: Worldwide AI-Enabled Marketing Platforms for Enterprise Companies 2025

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Journey Orchestration

Unifying Customer Data

MOBILE MARKETING

What we like best about Insider One is the results we have achieved. Our customers began spending more time on our mobile website, leading to higher engagement, conversion rates, and revenue.

Digital Commerce and Marketing Director

PERSONALIZATION

With Insider One’s platform and customer support team, we have achieved 12x ROI in 6 months. Smart Recommender helped improved the relevancy of product recommendations and Web Push, helped us drive back traffic into our website.

Marketing Director

CUSTOMER DATA PLATFORM

We’ve managed to overhaul our on-site personalization with Insider One’s CDP platform. It has helped us harness all of our user data, and their AI-powered user segmentation makes it possible to engage users with contextual recommendations.

Head of Digital Marketing

MARKETING AUTOMATION

The customization capabilities help us deliver highly relevant and individualized content to our customers across channels. We’ve significantly improved our average order value, CTRs, conversions, and ROI in just two months.

Head of Marketing

WHATSAPP MARKETING

Insider One’s best-in-class segmentation capabilities helped us design personalized WhatsApp campaigns for promotional and transactional messages. We combined it with Architect to set up cross-channel marketing campaigns.

Ecommerce Director

SMS MARKETING

The pre-built templates and AI capabilities have helped us go to market faster. Campaign creation is effortless. SMS has been a major driver for customer loyalty and retention.

Ecommerce Director

Become Unstoppable with Insider One

Built for teams that refuse to settle. Insider One unifies data, personalization, AI, and channels into one platform, to move faster, stay ahead, and grow without limits.

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OVERVIEW

100+ INTEGRATIONS

CAPABILITIES

CHANNELS

WHY INSIDER ONE

INTERACTIVE TOOLS

OTHER RESOURCES

#1 LEADER EVERYWHEREInsider One is the #1 G2 leader across 11 categories

Trusted by 2,000+ customers

The Undisputed #1 Leader Across Every G2 Category

Go ahead, compare.

Ratings

Ease of Setup

92%

74%

80%

76%

77%

81%

Ratings

Meets Requirements

96%

88%

89%

86%

86%

90%

Ratings

Ease of Use

96%

79%

83%

84%

86%

82%

Ratings

Has the product been a good partner in doing business?

96%

85%

92%

90%

92%

88%

Ratings

Quality of Support

97%

81%

92%

85%

90%

83%

Insider One

1,293 reviews

Adobe

3,074 reviews

Bloomreach

736 reviews

Braze

1,482 reviews

Iterable

766 reviews

Salesforce

4,441 reviews

Ease of Setup

92%

74%

80%

76%

77%

81%

Meets Requirements

96%

88%

89%

86%

85%

90%

Ease of Use

96%

79%